Activision + Treyarch

Call of Duty

In-game cinematics, UI graphics, and visual systems for multiple projects across the Call of Duty franchise.

Context

Activision and Treyarch needed cinematic content and in-game graphic systems that could support different titles, platforms, and campaign needs while still feeling true to the Call of Duty brand.

Strategy

Build flexible production systems that could handle fast timelines, frequent iterations, and multiple deliverables. For the Killstreak badge work, the goal was to create a visual system that allowed for efficient badge exploration and refinement. For cinematics, the approach was to work with a small focused team, assigning clear tasks across design, animation, compositing, and finishing.

Solution

Delivered in-game cinematics, UI elements, and Killstreak badge systems that could move quickly through review while maintaining the franchise’s gritty, military-driven visual language. The work balanced speed, polish, and modularity, allowing assets and sequences to be adapted across different production needs.